14 min read

Product Variant SEO: Avoid Duplicate Content in Your Shop

A product in six colours and five sizes quickly becomes 30 nearly identical URLs for search engines that dilute the product page's ranking value. How to consolidate product variants with a canonical master URL, correct canonical tags and clean internal linking - and why this is a different problem from filter and facet URLs.

14 min read

Connect SAP Business One to Shopware: A Guide

SAP Business One counts more than 83,000 customers and 1.2 million users in over 170 countries (SAP). How to connect this midmarket ERP to Shopware bidirectionally - articles, prices, stock, orders and documents via Service Layer, DI-API and middleware.

13 min read

Packaging Register 2026: LUCID Obligation for Shops

Registration, system participation, data reporting, completeness declaration: the four LUCID duties - and what changes with the VerpackDG on 12 Aug 2026.

14 min read

B2G Commerce: Selling to Public Sector Buyers

Public authorities, hospitals and universities buy through framework contracts and electronic procurement channels. What your B2B shop has to deliver technically - from the Leitweg-ID to an accessible ordering interface.

14 min read

Battery Regulation 2026: Duties for Online Shops

The BattDG brings new registration, notice and take-back duties for batteries. Here is how to model the details as an attribute set in your shop - including the battery passport outlook for 2027.

15 min read

AI Crawler Control: A Valid TDM Opt-Out in 2026

Text and data mining is permitted unless a machine-readable reservation exists. How shops declare the TDM opt-out in three places – without accidentally blocking retrieval crawlers too.

15 min read

Controlling AI Costs in E-Commerce: Tokens and Caching

A third of AI-using companies report higher costs than expected. That is rarely down to the price per token, but to context length, output length and call frequency. Seven levers and a worked example.

14 min read

Securing the Store API: Safer Headless Shop Operations

Headless moves business logic behind a public API. Here is how to review authorization, field rights, rate limits and access key hygiene systematically.

15 min read

Shopware Message Queue: Workers in Production

Late order mails, a stale search index, an outdated sitemap: how to move the Shopware message queue into production with CLI workers, separate queues and alerting.