Google Preferred Sources: Become a Preferred Source 2026
Google lets users mark their favorite sources - marked sites get clicked 2x more often. How online shops and brands become a preferred source in Top Stories and AI Overviews.
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Insights on e-commerce, web development and digital solutions
Google Consent Mode Update June 2026: Act Now
On June 15, 2026, Google changes the rules: ad_storage becomes the sole parameter for advertising data. Shops that do not adapt their Consent Mode setup will lose remarketing and conversion data.
Google Spam Update March 2026: Online Shop Analysis
The fastest spam update ever targets mass-produced content and AI-generated PBN networks. Here's how to protect your online shop from ranking losses and identify risks early.
Google Core Update March 2026: Recovery for Shops
Established brands and platforms gained visibility while interchangeable comparison sites lost ground. Here's how to develop a systematic recovery strategy for your online shop with E-E-A-T, CWV, and structured data.
Google Discover Optimization for Online Shops 2026
How online shops leverage Google Discover as a traffic channel and achieve feed visibility with the right content strategy - practical guide 2026.
E-E-A-T for Online Shops: SEO Trust Signals 2026
E-E-A-T for online shops: experience, expertise and trust signals strengthen rankings and conversions. Checklist, Schema.org and practical tips for 2026.
Zero-Click Search 2026: Rescue Traffic Despite AI
69% of Google searches end without a click. How online shops can win traffic with GEO, structured data and content strategies despite AI Overviews.
Generative Engine Optimization (GEO): How to Get Found by AI in 2026
Traditional search queries are declining by 25%, while 70% of users trust AI answers. GEO is the key to visibility in 2026.
Agentic Commerce & UCP: What It Means for Online Shops
Google's Universal Commerce Protocol revolutionizes e-commerce. AI agents shop autonomously. What merchants need to know and do now.
Google AI Overviews: How AI Search is Changing E-Commerce
Google shows AI-generated answers for almost every second search. This changes how users find online shops – and requires new SEO strategies.
Google Core Update December 2025: What Changes for Online Shops
The last major Google update of the year has changed the SEO landscape. Specialists win, generalists lose – here's how to respond correctly.
SEO for Online Shops 2026: The Most Important Ranking Factors
Search engine optimization for e-commerce 2026. From Core Web Vitals to content to technical SEO - what really matters.