Avoid Dark Patterns: A Fair Checkout in 2026
Dark patterns at checkout are a DSA and UCP risk. Here is how to build a fair, compliant ordering process in 2026 that boosts both trust and conversion.
Blog
Insights on e-commerce, web development and digital solutions
Product Bundles & Set Articles: Boost Order Value
Boost average order value with product bundles and set articles: calculate the bundle discount, link inventory, implement it in the Shopware Rule Builder.
Wishlist in Your Shop: Conversion and Return Visits
A wishlist is more than a nice extra: as a save feature without login, with reminder logic and analytics it becomes a conversion and retention lever.
Gift Cards in Shopware: Revenue & Customer Loyalty
Gift cards bring liquidity before the service, incremental revenue on redemption and new customers. How to implement them cleanly in Shopware.
Serverless & Edge Functions for Online Stores 2026 Guide
Just 100 ms of latency costs up to 1% in revenue (Akamai). Edge functions start in under 5 ms instead of up to 2,000 ms (Cloudflare). How serverless and edge bring personalization, A/B testing, API glue, and images closer to users.
CMS Migration: From Legacy to a Modern System 2026
Only around 10% of website migrations improve rankings (Numen Technology), and 50% traffic loss is common with poor execution. How to switch CMS with a content audit, redirect strategy, and phased rollout without losing your SEO substance.
B2B Order Approval: Authorization Workflows in the Shop
B2B buying groups include 6 to 10 decision makers (Gartner), and by 2025 around 80% of B2B sales interactions are expected to run through digital channels (Gartner). How approval workflows with budgets, roles, and multi-step authorization combine speed and control.
Site Search Analytics: Use Onsite Search Behavior
43% of visitors head straight to the internal search bar (Forrester Research), and they convert about 1.7x better than the site average (eConsultancy). How to use site search analytics to turn zero results, synonyms, and merchandising into revenue.
Webhook Architecture: Event-Driven Shop Integration
Polling wastes 98.5% of all requests (Zapier), and webhooks are delivered at least once by design, so without retry logic events are lost (AWS). How a clean webhook architecture with queues, idempotency and signature verification makes shop integrations reliable.