Server-Side Tracking on Your Own Infrastructure 2026
How to run server-side tracking on your own infrastructure - with Docker, your own subdomain, GTM Server-Side or Matomo. GDPR-compliant and ITP-resistant.
Blog
Insights on e-commerce, web development and digital solutions
Lighthouse 100/100/100/100: Full Scores for Shopware 2026
How Shopware stores move from a 67/100 median to Lighthouse 100 in all four categories — performance, a11y, best practices and SEO with thresholds, levers and a 7-phase roadmap.
Subscription Commerce 2026: Building It Right
Failed payments cost merchants USD 440 bn per year and drive 20-40% of total churn. How to implement recurring billing, dunning, network tokenization and pause/skip flows so your subscription stack delivers predictable MRR.
Real-Time Multi-Channel Inventory Sync: Event-Driven 2026
How event-driven architecture keeps inventory in sync between ERP, Shopware and marketplaces in under five seconds, with idempotency, reservation logic and conflict resolution.
PHP 8.5 in Shopware: Migration from an Agency View 2026
PHP 8.5 delivers up to +33% throughput for shops. How agencies orchestrate plugin audits, test patterns and staging rollouts cleanly.
JSON-LD in Shopware 6.7.9.0: Migrate Schema Cleanly
Shopware 6.7.9.0 switches the storefront from Microdata to JSON-LD. We show required fields, new schema types and a clean migration path without SEO risk.
PIM Strategy 2026: Product Data Sovereignty for Shops
How a PIM strategy goes beyond implementation basics: governance, attribute modelling, taxonomy sovereignty and syndication as a competitive advantage.
Dynamics 365 Business Central & Shopware Integration 2026
Connect Microsoft Dynamics 365 Business Central with Shopware 6: OData v4, webhooks, Azure Service Bus and B2B scenarios - clearly explained.
Semantic Product Search 2026: Vector Search for Shops
Vector embeddings, HNSW index and cross-encoder reranking take product search to a new level. Technical deep-dive with benchmarks.