Latest posts Visit blog
In plain words: what is this page about?

Here you find our articles about online shops, websites and web tech. We explain new rules, tools and good ways of working. You can filter the articles by topic. At the top of an article you find a short version in plain words. Ask us if something is still not clear.

15 min read

Media management in the shop: images, rights, renditions

In many shops images are stored, not managed. What a media structure looks like that protects the master, carries the rights situation along and generates every rendition from a single source.

16 min read

BMEcat and ETIM: Product Catalogs for B2B Buyers

A valid catalog file is not yet a maintained assortment. What BMEcat governs, what ETIM describes and which checks belong before the first write run.

13 min read

PIM Strategy 2026: Product Data Sovereignty for Shops

How a PIM strategy goes beyond implementation basics: governance, attribute modeling, taxonomy sovereignty and syndication as a competitive advantage.

7 min read

Digital Product Passport (DPP): EU Mandate from 2026 for E-Commerce

The EU introduces the digital product passport step by step: for batteries from February 18, 2027, for other product groups per delegated act. What shop owners need to know and prepare now.