Customer-Specific Catalogs in B2B Shops 2026
Just over a quarter of German wholesale revenue came from e-commerce in 2024 (Eurostat). How Customer Catalogs let you tailor assortments, roles, and prices per customer account.
Blog – Topic: B2B, page 3 of 3
Insights on e-commerce, web development and digital solutions
In plain words: what is this page about?
Here you find our articles about online shops, websites and web tech. We explain new rules, tools and good ways of working. You can filter the articles by topic. At the top of an article you find a short version in plain words. Ask us if something is still not clear.
Product Configurator for B2B Shops 2026
Many B2B buyers prefer to configure products themselves. How a product configurator raises conversion, reduces order errors and shortens the sales cycle.
B2B Pricing Strategies in E-Commerce 2026
B2B prices are often managed in spreadsheets instead of the system. How to boost margins with individual conditions, tiered pricing and AI optimization.
Shopware 6 Multistore: Manage Multiple Shops Centrally
How to use Shopware 6 Sales Channels to manage multiple brands, B2B and B2C shops, and international storefronts from one central administration.
Build a B2B Self-Service Portal with Shopware 6
Customer groups, tiered prices, approvals, ERP sync: a B2B portal is built from parts that look minor on their own. This technical guide shows the order in which they fit together.
SAP Commerce End-of-Life 2026: Migration to Shopware 6
When maintenance for a commerce platform runs out, replatforming becomes a planning task. Which questions come first, what a roadmap looks like and which costs surface along the way.
B2B Digitalization: Why Traditional Sales Is No Longer Enough
Business customers now order the way they shop privately: on their own, right away, without calling sales. Which functions a portal needs for that, and which task remains with the sales team.